BrainCloud

Backend platform for data, live ops, gamification, and freemium monetization workflows
4.5 
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92 votes
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Begin by mapping your app’s flow, then connect BrainCloud where state, identity, or economy needs to live. Install the SDK for your stack (Unity, Unreal, JavaScript, or REST), add your app credentials, and create a simple sign-in path: guest for first run, then upgrade to email, platform, or social identity. Define player profiles and app data collections in the portal, and move business logic into Cloud Code so purchases, rewards, and progression are validated server-side. Use separate dev, staging, and production sandboxes; promote changes when tests pass to keep releases smooth and safe.

Next, wire up player engagement. In minutes, you can add leaderboards, milestones, and progression tracks without a custom backend. Create daily and seasonal challenges, personalize them by segment, and schedule start/end times. Configure reward tables that scale from soft currency to rare items based on performance. Trigger push notifications for streak reminders, event openings, and lapsed-user nudges. Use segments (new users, whales, near-churn) to tailor difficulty, rewards, and messaging. If your game or app is social, link friends and guilds, track shared goals, and surface cooperative quests that reset on a schedule.

Monetization is hands-on and test-friendly. Build your catalog with currencies, consumables, cosmetics, and bundles; localize copy and prices; and define regional tiers. Set up offers that unlock by behavior—first purchase, level milestone, or time since last session—and target them to segments. Run A/B tests on price points, discounts, and paywall timing; promote the winner with a click. Validate iOS/Android receipts and subscriptions server-side, auto-fulfill inventory, and recover from client failures with idempotent transactions. Balance your economy by tuning drop rates and sinks in the portal, then watch revenue and conversion change in near real time.

For ongoing operations, build reliable workflows. Roll out features safely with remote config and flags; start with 1% of traffic, monitor KPIs, and expand if metrics hold. Use funnels, cohorts, and retention views to spot friction and ship targeted fixes. Schedule content drops and cooldown resets ahead of time, and integrate webhooks to Slack or Jira for alerting when something drifts. Connect CI/CD to push Cloud Code and configuration snapshots, and keep a versioned audit trail so you can revert fast. When you need to hand off, share saved queries, dashboards, and runbooks so product, engineering, and live-ops stay aligned without extra meetings.

Review Summary

Features

  • Cross-platform SDKs (Unity, Unreal, JavaScript, REST)
  • User auth with identity linking and migration
  • Cloud Code for secure server-side logic
  • Scalable data storage and player profiles
  • Leaderboards, achievements, quests, and progression
  • Segmentation and personalized content
  • Event scheduling and timed challenges
  • Push notifications and messaging
  • Virtual currencies, catalogs, bundles, and offers
  • Receipt validation for iOS/Android and subscriptions
  • A/B testing and experiments
  • Analytics: funnels, cohorts, retention, revenue
  • Remote config and feature flags
  • Environments: dev, staging, production with promotion
  • Webhooks and CI/CD integration

How It’s Used

  • Launch a mobile game with secure sign-in and cloud-saved progress
  • Run a weekend tournament with segmented rewards and live leaderboards
  • Test paywall timing across cohorts to improve conversion
  • Roll out a new item rarity table using remote config and gradual exposure
  • Automate receipt validation and inventory fulfillment for IAPs
  • Bring back lapsed users with targeted offers and push reminders
  • Coordinate seasonal content drops across platforms from one portal
  • Connect analytics to feature flags for safe, metrics-driven releases

Plans & Pricing

Development

Free

Core Features
Enterprise Features
Real-time Tech
Max Daily Active Users - 100
Max Account - 1000
Free API Call 1M
Free File Storage 100 MB
Free File Transfer 1 GB
Free RTT Connections - 10

Development Plus

$5.00 per month

Core Features
Enterprise Features
Real-time Tech
Custom APP Servers
Max Daily Active Users - 200
Max Account - 2000
Free API Call 1M
Additional API Calls - $12 Per M
Free File Storage 200 MB
Free File Transfer 2 GB
Free RTT Connections - 20
Free Deep Data Usage - 10 GB

Lite

$15.00 per month

Core Features
Max Daily Active Users - Unlimited
Max Account - Unlimited
Free API Call 1M
Additiona API Call - Starting at $12 Per Million
Free File Storage 200 MB
Free File Transfer 2 GB

Lite Plus

$25.00 per month

Core Features
Real-time Tech
Custom APP Servers
Max Daily Active Users - Unlimited
Max Account - Unlimited
Free API Call 1M
Additional API Calls - $12 Per M
Free File Storage 300 MB
Free File Transfer 3 GB
Free RTT Connections - 50
Free Deep Data Usage - 10 GB

Standard

$30.00 per month

Core Features
Max Daily Active Users - Unlimited
Max Account - Unlimited
Free API Call 6M
Additional API Calls - $10.5 Per M
Free File Storage 1Gb
Free File Transfer 10 GB

Standard Plus

$50.00 per month

Core Features
RTT
Custom APP Servers
Max Daily Active Users - Unlimited
Max Account - Unlimited
Free API Call 6M
Additional API Calls - $10.5 Per M
Free File Storage 1Gb
Free File Transfer 10 GB
Free RTT Connections. - 100
Free Deep Data Usage - 10 GB

Business

$99.00 per month

Core Features
Enterprise Features
Max Daily Active Users - Unlimited
Max Account - Unlimited
Free API Call 10M
Additional API Calls - $10.25 Per M
Free File Storage 2Gb
Free File Transfer 20 GB

Business Plus

$199.00 per month

Core Features
Enterprise Features
RTT
Custom APP Servers
Max Daily Active Users - Unlimited
Max Account - Unlimited
Free API Call 15M
Additional API Calls - $10 Per M
Free File Storage 3Gb
Free File Transfer 30 GB
Free RTT Connections. - 250
Free Deep Data Usage - 10 GB

Special Licenses

Custom

Leverage the full power of brainCloud
Advanced platform and SSO integration
Deep access to all data and events
Control costs even as usage skyrockets
Fully managed on your choice of cloud platform
Great support

Comments

4.5
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